<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Brandon Staggs .Com &#187; shareware</title>
	<atom:link href="http://www.brandonstaggs.com/tag/shareware/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.brandonstaggs.com</link>
	<description>Software, Society, the Bible, Politics, and everything else.</description>
	<lastBuildDate>Sun, 04 Dec 2011 03:00:27 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>Shareware is just software</title>
		<link>http://www.brandonstaggs.com/2010/06/17/shareware-is-just-software/</link>
		<comments>http://www.brandonstaggs.com/2010/06/17/shareware-is-just-software/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 21:56:51 +0000</pubDate>
		<dc:creator>Brandon</dc:creator>
				<category><![CDATA[Software & Technology]]></category>
		<category><![CDATA[shareware]]></category>

		<guid isPermaLink="false">http://www.brandonstaggs.com/?p=710</guid>
		<description><![CDATA[The ASP, formerly Association of Shareware Professionals, has changed its name to Association of Software Professionals.  I&#8217;ve been a member of the ASP for many years.  In fact, I served on the Board of Directors for two years. I welcome the name change. The word shareware has a positive ring to it for me, but [...]]]></description>
			<content:encoded><![CDATA[<p>The ASP, formerly <em>Association of Shareware Professionals</em>, has <a href="http://blog.asp-software.org/shareware-is-dead-long-live-shareware/">changed its name to <em>Association of Software Professionals</em></a>.  I&#8217;ve been a member of the ASP for many years.  In fact, I served on the Board of Directors for two years.</p>
<p>I welcome the name change. The word <em>shareware</em> has a positive ring to it for me, but I have come to realize that for most people, it only serves as an unnecessarily confusing moniker for what is now a normal means of software marketing &#8212; trying software before buying it.</p>
<p>Back before the Internet was ubiquitous, someone wanting to market their software without going through the normal retail channels could encourage their users to &#8220;share&#8221; the application with others, who would pay for the software if they liked what they tried.  These days, there is no need for &#8220;sharing&#8221; a disk or uploading to a BBS, since one can simply visit a website to download the program.  There is a lot of debate over what the &#8220;first&#8221; shareware program was or whether or not it was even &#8220;shareware&#8221; at all, but the point is, shareware described a software marketing method, not the software itself.</p>
<p>The distinction is lost, however.  Therefore, it is wise to discontinue using the term altogether.</p>
<p>Though I market my software with &#8220;try before you buy&#8221; download versions, I haven&#8217;t used the term &#8220;shareware&#8221; in many years, because I&#8217;d rather describe my software to someone instead of defining idiosyncratic marketing terms.  My company does what other software companies do: design and sell computer programs.</p>
<p>So, kudos to the ASP for getting this done and moving on.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.brandonstaggs.com/2010/06/17/shareware-is-just-software/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

